About Us

Following the 1999 death of Dr. Fusayoshi Matsukawa, a UNC postdoctoral dentistry fellow who was struck by a car while crossing Manning Drive at a marked crosswalk, a 14-member pedestrian safety committee was formed to report recommendations for campus pedestrian safety improvements to the university’s chancellor. Since its formation, the committee’s work has resulted in several traffic engineering improvements on campus, including:

  • Fluorescent green pedestrian crossing and warning signs at all campus crosswalks.
  • Mid-block traffic islands on South Road in front of the Carolina Union and in front of the Bell Tower that offers a refuge to pedestrians when crossing the street and allows them to cross just one direction of traffic at a time.
  • A solar-powered flashing light at the Manning Drive crossing near the UNC School of Dentistry.
  • Sidewalk additions at the entrance to UNC Hospitals.
  • Landscape barriers next to the Craige parking deck between Manning Drive and the sidewalk to prevent pedestrians from cutting into the street to cross at mid-block.

The goal of Yield to Heels is to lower the risk of pedestrian-bicycle-motor vehicle crashes on campus through education and enforcement measures. This effort will complement the engineering modifications being made on campus by the North Carolina Department of Transportation and the Town of Chapel Hill.

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Media Contact:

Davien Anderson
Highway Safety Research Center
Office 919.843.4859